Exploring the boundaries of social networks sites
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The project MyMiniMaxiLoveLife develops an application which in an original way design the lovelife of internet users and by doing so formulates an alternative for the rational design, software technology and the logic of web 2.0 platforms.
In view of conceiving a new search system, the research project explores how the interaction between medium, perception and human behaviour in social networks is taking shape, analysis thereby the borders of digital social processes.
The app is specially designed for Facebook using user data to create lovelifes. By using the process of calculating statistical probability, the application offers the user, in real time, lovelifes soaps, customised from data taken from his profile. Through the comic and harmless side, the user allows himself to become drawn in and experiences from the inside the setbacks of using personal data at all levels. MyMiniMaxiLoveLife thus drops us to the limits of the workings of social networks, examining the way in which the 2.0 digital environments reconfigure human relations.
Ongoing.